Plusinsight was assigned to create the companies logo, letterhead, business cards and later on the Web Site.

Wende Communication is a young and successful event company. With new ideas and tailored concepts Wende Communication sets a special mark in Berlin.

The company doesn´t want to be modernistic. Mostly Wende Communication works for the industry or publishing houses like the Focus or Ullstein. They create exciting events for the young and well off media scene like the Clio Award.

The online target group is people who do not use the Internet on a common basis.
Besides using the corporate parameters we wanted a side that covers the high standards of the company. The site had to be clearly arranged, all content needed to be accessible at first view. The Design is classy and appealing. The side is light and simple, we never used more than 3 colors. The image communicates a long and deep relationship with the city, telling the user that Wende communication is working with a high potential network and lot of insider knowledge.

The greatest challenge was the navigation. Though we only dealt with 6 main menu items each of these sections had more than 10 subsections. We placed the items very close together. By means of color and shape we created a high visual relationship with each main menu button.

Each section has its own background or identifying image. With a lot of imagination we created a lot of different sights and motives of the original Image and placed them in the suitable sections. So the side is unique and very classy at a time.
Full service.